L04: Following Codes and Conventions

Sixteen Squares playing the song on his music equipment in the studio, this also links to the music video I have looked at which is Altern 9 - E-Vapor-8, a 90s rave song that blew during the illegal house rave scene. The conventions I have followed are showing the artist playing on his equipment up close. This also shows that its the actual artist playing the song, not just a rip off of him pretending to play, even though the song has already been created he is using the equipment in a live recording which is what was used for the music video, it also shows he knows what he is doing and exactly why he is doing it.

Music equipment shown to show what the artist using to make the song, this is done by Altern-8. This shows the viewer how the sounds are actually made and also what the artist is doing to make these sounds, this is important as this is an electronic song hence 'Acid House' meaning its mostly analogue equipment which also shows the artist is very talented and knows what he is doing. This also shows the superiority of the music studios, in a way sort of showing off what equipment the artist has his hands on, almost like a battle of gear heads. Artists sharing what they have to make themselves look professional and serious.

Artist wearing mask to keep his face hidden, this is done by Altern-8 as well to keep their identity hidden, the conventions I have followed here are keeping the artist anonymous through out the video, there should be nothing all that gives away who the artist is. I have chosen to use these clips in the music video as these are all things that are done in music videos for famous artists, showing them playing the music and also showing the artist, the artist is known for being anonymous and not showing his face on any social medias or on any album covers so keeping his identity hidden was a huge part of the music video. I am happy with how it turned out and how I have followed the codes and conventions as it makes the video reach the best of its ability to look professional, dark, spooky and musical.